Members of the Melbourne design community gathered to explore designing for the 'experience economy' at Space Furniture in Richmond, Melbourne.
 

The topic of the sold-out Artichoke Night School: 21 was 'Making magic: Designing for the experience economy'. Presentations responded to design's role in an economy where consumers are shifting their focus to experiences – from fine dining restaurants to live events – and away from products. 

The speakers from Artichoke Night School 21: Rodney Eggleston, Amanda Henderson and Luke Wallis. Photo: Kit Haselden

The speakers from Artichoke Night School 21: Rodney Eggleston, Amanda Henderson and Luke Wallis. Photo: Kit Haselden

Speakers included Amanda Henderson founder of Gloss Creative, Rodney Eggleston from March Studio and Luke Wallis, content director at independent digital marketing and communications agency Deepend.

Space Furniture is a supporting partner of Artichoke Night School, which is a DIA endorsed CPD event for DIA members. To find out when the next event is visit Design Speaks

Photos by Kit Haselden Photography


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