Dutch designer Hella Jongerius is Vitra's Art Director for Colours and Surfaces and for the past four years she has been breathing new life into some of the furniture group's most recognisable pieces. Jean Prouvé's Standard collection in fresh yellows and warm grey and furniture by Charles and Ray Eames are all part of a new project to create a Vitra colour and material scheme that will refresh the special character of both the classic and contemporary designs in the collection.
"Vitra have great stuff," Jongerius enthuses. "Why do they need me to create another piece of furniture? They need me on another level." Expressing her creativity without designing a new product from scratch, Jongerius is drawing on her broad arts background developed at the Eindhoven Design Academy.
"If you design a textile you don't have to design a full new piece," she says. "Just the skin can make the new design. That's why I find textiles interesting and also a nice subject for the future."
Hella Jongerius was interviewed by Dezeen magazine at her studio in Berlin.